ConvertKit vs Mailchimp: A Detail Comparison 2024

Here you will find the complete guide on comparison and overview of ConvertKit vs Mailchimp.

ConvertKit and Mailchimp are two popular choices, each offering unique features tailored to different user needs. In this blog post, we give a comprehensive comparison on ConvertKit and Mailchimp to help you make an informed decision.

Comparison 2024 – ConvertKit Vs Mailchimp

Here are some quick comparisons of ConvertKit vs Mailchimp:

AspectConvertKitMailchimp
Features– Web-based SaaS platform. – Email sending with shared or dedicated IP addresses. – Form creation. – Landing pages. – Online stores.– Web-based platform. – Email sending with shared or dedicated IP addresses. – Landing pages. – Online stores. – Appointment scheduling.
Performance– Creator-focused. – Simplified automation. – Tag-based contact segmentation.– Wide variety of templates. – Detailed analytics.
Pricing– Starts at $29/month for up to 1,000 subscribers. – Creator Pro plan at $59/month.– Free plan (up to 2,000 subscribers). – Paid plans start at $9.99/month.
Deliverability– Decent rates.– Similar to ConvertKit.
Customer Support– Personalized support via email and chat. – Active creator community.– 24/7 support via email and chat. – Extensive knowledge base.
Mobile Apps– Available for iOS and Android. – Creator-friendly.– Available for iOS and Android. – Wide template selection.

Overview of ConvertKit and Mailchimp

Here is the complete overview of ConvertKit and Mailchimp:

Overview of ConvertKit

ConvertKit is renowned for its simplicity and effectiveness, especially among creators and bloggers. It focuses on providing essential email marketing features without overwhelming users with unnecessary complexities. ConvertKit excels in managing email lists, segmentation, and automations, making it a go-to choice for content-focused businesses.

ConvertKit Tutorial: A Complete Guide

Overview of Mailchimp

Mailchimp, on the other hand, offers a broader suite of features beyond email marketing, including website building, landing pages, and social media ads. It caters to businesses of all sizes and provides robust analytics and integration options. Mailchimp is often favored for its user-friendly interface and scalability.

Pricing of ConvertKit and Mailchimp:

Mailchimp:

  • Free Plan:
    • Up to 2,000 subscribers.
    • Send up to 10,000 emails per month.
  • Essentials Plan:
    • Starts at $9.99/month.
    • Up to 50,000 subscribers.
    • Unlimited emails.
    • A/B testing, custom branding, and more.
  • Standard Plan:
    • Starts at $14.99/month.
    • Additional features like automation series, retargeting ads, and custom templates.
  • Premium Plan:
    • Starts at $299/month.
    • Advanced segmentation, multivariate testing, and phone support.

ConvertKit:

  • Free Plan:
    • No free plan, but a 14-day free trial.
  • Creator Plan:
    • Starts at $29/month.
    • Up to 1,000 subscribers.
    • Unlimited emails, forms, and landing pages.
  • Creator Pro Plan:
    • Starts at $59/month.
    • Advanced features like automated funnels, integrations, and priority support.

Pros and Cons of ConvertKit and Mailchimp

Here are pros and cons of ConvertKit and Mailchimp.

Pros of ConvertKit and Mailchimp:

ConvertKitMailchimp
Landing Page Builder: Create customized landing pages.Wide Template Selection: Offers a variety of well-designed templates.
Automation Rules: Set up complex workflows easily.Detailed Reports: Provides detailed performance reports.
Email Tagging: Organize and segment contacts easily.24/7 Customer Support: Round-the-clock support via email and chat.
No Duplicate Charges: Won’t be charged for duplicates.AI-Enhanced Email Builder: AI streamlines the email design process.
Zapier Integration: Seamlessly integrates with Zapier.

Cons of ConvertKit and Mailchimp:

ConvertKitMailchimp
Limited Pre-Built Templates: Fewer email templates.Mixed Reviews on Support Quality: Varying experiences with support.
Limited Free Trial: Trial period may not be sufficient.Heavy Image Emails Flagged as Spam: Risk of spam with heavy image content.

ConvertKit is ideal for creators and small eCommerce businesses, while Mailchimp suits small- to medium-sized businesses.

Interfaces of ConvertKit and Mailchimp

The user interfaces (UIs) of ConvertKit and Mailchimp are designed to provide intuitive experiences for managing email marketing campaigns, automation, and audience engagement. Here’s a general overview of each platform’s user interface:

ConvertKit User Interface:

ConvertKit is known for its simplicity and focus on serving creators and small businesses. Its UI emphasizes ease of use and efficient email marketing workflows.

Dashboard:

  • Clean and minimalist design.
  • Central dashboard displaying key metrics like subscribers, open rates, and recent activity.
  • Quick access to essential features such as creating broadcasts, setting up automations, and managing subscribers.

Email Editor:

  • A simple drag-and-drop email editor for creating campaigns.
  • Emphasis on text-based emails with minimal design elements.
  • Easy integration of personalization tags and custom fields.

Automation:

  • Visual automation builder with a straightforward flowchart interface.
  • Drag-and-drop elements to create automated workflows based on subscriber actions.
  • Integration with forms and landing pages to trigger specific automation.

Subscriber Management:

  • Clean subscriber management interface with lists and tags for segmentation.
  • Ability to view subscriber details, activity history, and engagement metrics.

Forms and Landing Pages:

  • Easy-to-use form and landing page builder.
  • Templates are available for quick customization.
  • Seamless integration with websites or as standalone pages.

Mailchimp User Interface:

Mailchimp is a comprehensive email marketing platform that caters to businesses of all sizes. Its UI offers a wide range of features and customization options.

Dashboard:

  • Feature-rich dashboard displaying campaign performance, audience insights, and recent activity.
  • Navigation panels for campaigns, automation, audience management, and reports.

Email Editor:

  • Drag-and-drop email builders with a vast library of templates and design elements.
  • Options for customizing layouts, colors, fonts, and adding images or interactive content.

Automation:

  • Robust automated workflows with predefined triggers and actions.
  • Options to set up complex drip campaigns, welcome series, or targeted automation.

Audience Management:

  • Detailed audience profiles with segmentation based on tags, groups, or custom fields.
  • Advanced filtering and search options for managing subscriber lists.

Reports and Analytics:

  • Comprehensive reporting dashboard with detailed insights into campaign performance.
  • Metrics include open rates, click-through rates, conversion tracking, and audience behavior.

Integration and Apps:

  • Integration with third-party apps and platforms for e-commerce, CRM, and lead generation.
  • Access to Mailchimp’s App Directory to extend functionality and integrations.

ConvertKit’s UI is streamlined and focused on essential email marketing tasks, ideal for creators and small businesses. Mailchimp’s UI offers more extensive features and customization options, suitable for businesses looking for advanced automation and analytics capabilities. Both platforms prioritize user-friendly interfaces to simplify the email marketing process for their respective audiences.

Conclusion: ConvertKit vs Mailchimp: Which is best for you?

Choosing between ConvertKit and Mailchimp ultimately depends on your specific needs and business goals.

  • ConvertKit is ideal for creators and bloggers seeking simplicity, robust automation, and a focus on content delivery.
  • Mailchimp is suited for businesses of all sizes looking for a comprehensive marketing platform with advanced features like website building, social media management, and e-commerce integrations.

Evaluate your priorities in terms of features, budget, and scalability to determine which platform aligns best with your marketing strategy. Both ConvertKit and Mailchimp offer free plans, allowing you to test their capabilities and usability before committing to a paid subscription. Take advantage of their trial periods to experience firsthand how each platform can elevate your email marketing efforts.

How to Share Subscription Form on Social Media Platforms | Convertkit?

Are you ready to share subscription form on social media platforms with convertKit?

When you share the ConvertKit subscription form on social media platforms, it gains new subscribers with sharing. When you are an online creator, you turn your social media followers into subscribers by sharing the landing page and forms on your social accounts.

In this article, we cover the all details of how to share subscription form on social media platforms.

How to Create Your Subscription Form in the ConvertKit?

Let’s get started!

Get the Share Link for your Form in ConvertKit:

To get the share link for your form or landing page in Convertkit, follow these steps:

Form Share Link:

Step 1: Click on the “Grow tab” within your ConvertKit account.

Step 2: Select “Landing Pages & Forms.”

Step 3: Click the name of the form you want to share.

Step 4: Look for the red Publish button near the top of the page.

Step 5: Click it to reveal the direct URL to your form. You can share this link directly with others, whether via social media or other channels.

Share Subscription Form on Social Media Platforms:

To share your ConvertKit subscription form on social media platforms, follow these steps

Sharing on Facebook:

Step 1: Paste your form or landing page’s share link into a Facebook post.

Step 2: Facebook will automatically include the details below the text of your post.

Step 3: You can also pin that post to display it as the first post on your Facebook Page’s timeline.

Sharing on Instagram:

Step 1: Add your form or landing page link to your Instagram bio (since links in post captions aren’t clickable).

Step 2: Whenever you promote your form in an Instagram post, direct your followers to check out the link in your bio.

Sharing on Twitter:

Step 1: Tweet the link to your form or landing page.

Step 2: You can also pin the tweet with your link to keep it visible on your Twitter profile.

Sharing on YouTube:

Step 1: While you can’t directly link in the About section of your YouTube channel, you can include the link in your video captions.

Sharing on TikTok:

Step 1: Add your form or landing page link to your TikTok bio

Sharing on LinkedIn:

Step 1: You can also add your ConvertKit subscription form post to your LinkedIn profile’s Featured section to highlight. The Featured section allows you to showcase specific posts, articles, or other content on your profile.

Step 2: It’s a better option than adding your form link in your LinkedIn profile’s About section because links in the About section aren’t clickable.

Successfully! Share subscription form on social media by following these steps.

How to Set Up the ConvertKit Plugin on Your WordPress Website

Conclusions: How to Share a Form on Social Media| ConvertKit

By following the above steps, you can effectively share subscription form on social media using ConvertKit and leverage the power of social platforms to grow your email list and engage with your audience.

Frequently Asked Questions

What is ConvertKit?

ConvertKit is an email marketing platform tailored for creators, bloggers, and small businesses to grow their audience and nurture subscribers into customers.

How to use ConvertKit?

Sign up, set up your account, create forms and landing pages, import or add subscribers, set up email sequences, segment your audience, send broadcasts, and analyze performance.

How to send an email in ConvertKit?

Navigate to Broadcasts, create a new broadcast, compose your email using the editor, preview, and send or schedule the email.

How to share the ConvertKit form on social media posts?

Copy your form link from ConvertKit, craft a compelling post with a call-to-action, paste the form link, add visuals, and publish the post.

How to share the ConvertKit form on social media pages?

Copy your form link, create a post on your social media page, introduce the form with benefits, paste the form link, add visuals, and share the post.

How to Set Up the ConvertKit Plugin on Your WordPress Website

Are you ready to set up the ConvertKit plugin on your WordPress website?

In this article, we tell you how to connect your Convertkit account to your WordPress website.

What is ConverKit Plugin?

Convertkit plugin helps you to connect ConvertKit forms or products with the WordPress website without using any code. It can display custom content for the Convertkit subscriber tag.

Convertkit is compatible with self-hosted WordPress.org and hosted WordPress.com websites. Convertkit plugin easily to install and set up within 5 minutes.

ConvertKit Plugin Features:

Here are Convertkit Plugin features and benefits.

FeatureConvertkit Plugin Description
Email Marketing IntegrationConnect your WordPress site to ConvertKit. Manage email campaigns and embed subscription forms.
Customizable FormsDesign beautiful forms and landing pages. Customize your appearance to match your brand.
Tag-Based SegmentationAssign tags to subscribers based on behavior or interests. Send targeted emails.
Automation RulesSet up rules for specific actions (e.g., welcome emails).
WooCommerce IntegrationSeamlessly integrate with WooCommerce. Capture leads and promote products.
Content UpgradesOffer lead magnets (e.g., ebooks) to encourage sign-ups. Deliver automatically.
Subscriber AnalyticsTrack growth, open rates, and click-through rates.

ConvertKit Tutorial: A Complete Guide

Set Up the ConvertKit Plugin on Your WordPress Website

Fellow step-by-step guide to set up the Convertkit plugin on your WordPress website.

Install and Activate the Convertkit plugin:

Step 1: In WordPress admin dashboards, go to plugins. Click on the “Add new” button.

In WordPress admin dashboards, go to plugins. Click on the Add new button.

Step 2: Search “convertkit” in the search bar. You see the plugin Convertkit – Email Marketing, Newsletter, Subscribers and Landing Pages” click on the “install now” button.

Search convertkit in the search bar. click on the install now button.

Step 3: When the plugin is installed, click on “activate” to activate the plugin on the WordPress website.

click on activate

Connect Your ConvertKit API key:

Step 1: After activation, a Convertkit Setup Wizard will appear. Click the Connect button to link your ConvertKit account with your WordPress site.

ConvertKit Setup Wizard will appear. Click the Connect button

Important Notes: If you don’t have a ConvertKit account, register one here first.

Step 2: Copy your API key” and API secret” from your ConvertKit account settings or find them on the Advanced Settings page. Paste these keys into the setup wizard.

Copy your API key and API secret
Paste API key and API secret keys into the setup wizard

Choose the Default Email Form:

Step 1: On the “Display an email capture form” page, select the default email form you want to display below all your WordPress posts and pages.

Display an email capture form

Step 2: You can also disable the default form or show specific forms for certain posts, categories, and pages.

Step 3: Click Finish Setup to complete the basic setup.

Finish Setup

That’s it! You’re now set up to seamlessly integrate ConvertKit with your WordPress website.

If you have any further questions, feel free to ask!

For more details, you can refer to the official ConvertKit Help Center article.

Conclusions

In conclusion, setting up the ConvertKit plugin on your WordPress site empowers you to streamline email marketing efforts. With seamless integration, you can efficiently manage subscribers and create targeted campaigns.

Leverage ConvertKit’s features to optimize engagement and nurture leads effectively. Take action now to elevate your email marketing strategy with this powerful combination!

Frequently Asked Questions

How do I add a ConvertKit form to my WordPress website?

To add a ConvertKit form, install and activate the ConvertKit WordPress plugin. Then, navigate to the plugin settings, connect your ConvertKit account, and use the provided shortcode or block to embed forms on your WordPress pages or posts.

What is the ConvertKit WordPress plugin?

The ConvertKit WordPress plugin is a tool that integrates ConvertKit’s email marketing services directly into your WordPress site. It allows you to easily manage subscribers, create forms, and automate email campaigns without leaving your WordPress dashboard.

How do I connect my ConvertKit account to my WordPress website?

Connect your ConvertKit account to WordPress by installing the ConvertKit plugin from the WordPress repository. Once installed, go to the plugin settings, enter your ConvertKit API credentials, and authorize the connection to sync your account with WordPress.

How do I install ConvertKit?

Install ConvertKit by signing up for an account on their website. After creating an account, you can access ConvertKit’s features and tools directly from their platform. To integrate ConvertKit with WordPress, use the ConvertKit WordPress plugin following the installation instructions provided above.

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